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01 · THE PROBLEM

You're a clinician, not a marketer

Your front desk is stretched. Leads go cold waiting for callbacks.

Agencies promise leads but nobody owns conversions.

Consultations feel rushed. You're selling, not consulting.

No visibility into which ads actually drive revenue.

02
02 · THE SOLUTION

Patients arrive pre-sold, pre-qualified

They know your process, understand pricing, and are ready to commit. You consult, recommend, and treat.

Click CRM Booked
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Vitara Digital

The Patient Acquisition System

Add £20k+/month in new private patient revenue

The problem

You're a clinician, not a marketer.

⏱️

Selling in 20 minutes

Your clinician gets a name and vague treatment interest. Ten minutes disappear on basics. They rush the plan, trust evaporates, and the patient walks out. They were set up to fail.

📞

Leads going cold

Your front desk is stretched. New enquiries get sixty seconds between tasks. Or worse: the lead sits in an inbox for hours. By then, they've already booked with the competitor who responded in five minutes.

🔌

Agencies don't deliver

They promised leads. Some came, nothing changed. When you pushed back, they pointed at the lead count. They got paid whether those leads converted or not. Nobody owned what happened after the click.

🏢

Corporate takeover

PE-backed chains have multi-million pound budgets and dedicated marketing teams. They're aggressively expanding into your city. If you're not actively acquiring patients, you're slowly losing them.

📊

No visibility

You see clicks and impressions. But which ad actually put a paying patient in the chair? Your agency shows metrics that don't connect to revenue. You're not running a strategy. You're running on hope.

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The problem

Why most clinic marketing underdelivers

Videographer
Ads
Agency
Reception /
In-house
Leads fall through the cracks No accountability You're left chasing agencies
The solution

What if patients arrived pre-sold, pre-qualified, and ready?

Imagine: a patient walks in and you already know their situation, concerns, motivations, and what objections have been answered.

You don't need to sell. Just consult, recommend, and treat.

That's what Vitara's Patient Acquisition System does.

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The PAS Approach

One integrated system. Full accountability.

Ads management, CRM pipeline visibility, and CRO consultancy. We run your ads and track every lead to revenue. You focus on treating patients.

The Four Pillars

One integrated system. Four pillars.

Ads
Management
Vitara
CRM
CRO
Consultancy
Content
PAS

We run your ads and track every lead to revenue.

The Difference

Without PAS
With PAS
Lead response
Hours or days
Under 5 mins
Lead qualification
Reception staff
Trained advisors
Clinician prep
Name only
Full patient brief
Revenue tracking
Guesswork
Exact attribution
Pipeline visibility
Scattered data
Full CRM dashboard
Accountability
Finger-pointing
Single owner
04

From ad click to treatment.
Here's exactly what happens.

1

Targeted Ads

Meta + Google targeting patients searching for your treatments.

2

CRM Capture

Every lead captured in Vitara CRM with full tracking.

3

Instant Response

Automated SMS + email follow-up. No lead goes cold.

4

CRO Consultancy

Direct access to Raj for conversion strategy and sales process optimisation.

5

PMS Integration

Leads pushed to your practice management software automatically.

6

Revenue Tracked

Treatment completed, revenue attributed. You see exactly what PAS generated.

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How We Do It

Ads Management

Meta and Google ads run by specialists. Audiences are segmented, creatives are tested, and every pound is optimised.

The Core Content Framework
30%
30%
30%
7%
3%
The Offer - Making you the only logical choice
Reset Criteria - Your USP, what makes you different
Solution - Build reputation as the trusted expert
Target Pain - Know their pain better than they do
Global Pain - Grab attention of the full pyramid
Audience Segmentation
Prospecting
Net new audiences
Retargeting
Engaged visitors
Retention
Existing patients
Broad
Algorithm finds buyers using creative and conversion signals.
Interests
Isolated, never stacked. One interest per ad set.
Retargeting
Enhanced via PAS Platform data for precise warm audiences.
Continuous Optimisation

Day-of-week, placement, platform, age × gender, landing page, and geographic breakdowns. 3-5% improvement per lever = 30-50% ROAS uplift.

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Premium Only

Vitara CRM

Full pipeline visibility - see exactly where every lead is, from first click to treatment revenue.

Vitara CRM Dashboard
1

Lead Capture

Every lead automatically captured with source attribution.

2

Pipeline Tracking

See every lead's status: new, contacted, booked, converted.

3

Revenue Attribution

Know exactly which ads and campaigns generate revenue.

4

PMS Integration

Connects with your practice management system.

Full visibility from click to consultation to treatment revenue.
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Premium Only

CRO & Sales Consultancy

Direct access to Raj for conversion strategy and sales process optimisation.

Raj

Raj

Your CRO & Sales Consultant

Exited previous business at £3.6m revenue

Direct access for conversion strategy, sales process optimisation, and commercial growth consultancy.

📈

Conversion Rate Optimisation

Analyse your consultation-to-treatment conversion rates and identify improvement opportunities.

💬

Sales Process Review

Review how your team handles enquiries and consultations, with specific recommendations.

🎯

Consultation Frameworks

Walk into every patient consultation fully prepared with structured approaches that convert.

📊

Commercial Growth Strategy

Regular strategy sessions to review performance and plan growth initiatives.

07b
Limited Availability

PAS Open Day

5 Weeks. Real Results. No Risk.

Join our PAS Open Day and see the system in action before making any commitment. Prove results in your clinic, with your patients.

What's Included in the Open Day

✓Full PAS setup for 5 weeks
✓Real ad campaigns live
✓CRM dashboard access
✓See real leads and conversions
✓CRO consultation included
✓No long-term commitment
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How to work with Vitara.

Two tiers to match your growth stage. We run your ads and track every lead to revenue.

Foundation
PAS Lite
From £750/month
Professional ads management on one platform.
What's included:
Meta OR Google Ads management
Ad creative strategy & concepts
Campaign optimisation & A/B testing
Monthly reporting
Recommended
Complete System
PAS Premium
From £1,500/month
The full system with CRM, content, and direct consultancy with Raj.
Everything in Lite, plus:
Meta AND Google Ads management
Vitara CRM access & dashboard
Full pipeline visibility
Revenue attribution tracking
PMS integration
Quarterly video shoot included
CRO & Sales Consultancy with Raj
Book a Free Growth Call →
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What's inaction costing your clinic right now?

Every unfilled appointment isn't just a missed booking. It's revenue walking into a competitor's clinic.

The "Empty Chair Tax"

Avg patient lifetime value: £3,000–£8,000+
Unfilled capacity/month: 36 patients
Lost revenue/month: £108k–£288k
Lost revenue/year: £1.3M–£3.5M

Every empty slot isn't just a missed appointment.

It's thousands walking into a competitor's clinic.

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Built for ambitious
private healthcare clinics.

Dental

Implants, cosmetic, orthodontics

Aesthetics

Cosmetic surgery, dermatology

Laser Eye Surgery

Ophthalmology

Hair Restoration

Transplant, PRP, scalp treatments

Physiotherapy

MSK, sports rehab

Private GP

Specialist referrals

The common thread: clinics offering treatments where the patient journey involves consideration, research, and a decision. Where the right conversation at the right time is the difference between a booked patient and a lost lead.

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How onboarding works.

1

Discovery Call

We learn about your clinic, treatments, ideal patients, and growth goals.

2

Strategy & Setup

We build campaign strategy, landing pages, creatives, and integrate with your software.

3

Content Shoot

Half-day on-site branded shoot to power your campaigns.

4

Go Live

Campaigns launch. Leads come in. Pre-qualified patients in your calendar.

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Frequently Asked Questions

Everything you need to know about the Patient Acquisition System.

We work with private healthcare clinics offering high-value treatments where the patient journey involves consideration and research. This includes dental (implants, cosmetic, orthodontics), aesthetics, laser eye surgery, hair restoration, physiotherapy, and private GP practices. The common thread is clinics where the right conversation at the right time converts enquiries into patients.

PAS Lite (from £750/month) includes professional ads management on one platform (Meta OR Google) with monthly reporting. PAS Premium (from £1,500/month) includes both Meta AND Google ads management, plus the full four-pillar system: Vitara CRM access for full pipeline visibility, quarterly content shoots, revenue attribution, PMS integration, and direct CRO consultancy with Raj. Premium is recommended for clinics who want complete visibility from ad click to treatment revenue.

Vitara CRM is our proprietary platform that bridges marketing data to revenue. It captures every lead with source attribution, tracks their journey through your pipeline (new, contacted, booked, converted), and attributes actual treatment revenue back to specific ads and campaigns. It integrates with your practice management system so you have full visibility from first click to treatment completion.

Most clinics see their first booked appointments within the first 2-3 weeks of campaigns going live. The system then optimises over the following months as we gather data on what converts best for your specific treatments and audience. By month 3, you should have a predictable, scalable patient acquisition engine.

We typically recommend a minimum of £1,500-£2,000/month in ad spend to generate meaningful data and results. This scales based on your capacity and growth goals. The ad spend goes directly to Meta and Google - you pay them directly and maintain full account ownership and transparency.

Premium clients get direct access to Raj for conversion rate optimisation and sales process consultancy. This includes analysing your consultation-to-treatment conversion rates, reviewing how your team handles enquiries, providing consultation frameworks, and regular strategy sessions. Raj exited his previous business at £3.6m revenue and brings that commercial experience to help you convert more leads into paying patients.

We work on a rolling monthly basis after the initial setup period. There's no long-term lock-in. We believe if we're delivering results, you'll want to continue. If we're not, you shouldn't be forced to stay. Our 98% client retention rate speaks for itself.

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Vitara Digital

Ready to add £20k+/month in new
private patient revenue with the right patients?

Book a growth call directly in my calendar below.

Just book straight in for a conversation

Pick a time that works for you - no forms, no waiting.

Or email us directly: hello@vitaradigital.com